How Customised Flags and Banners Can Help Your Business Grow

There's a lot of focus on digital marketing nowadays, now more than ever, so is there any need for old school form of marketing? Well, the answer is of course yes, and more than you might think. In a study in 2017, it was found that 50% of customers found out about a business through physical signage. There are many more examples of course, but the point is that people's habits haven’t changed that much. Yes, we all use mobile devices a great deal, but that doesn’t make people ignore signs and banners. If you still want your business to grow, then read on about how to achieve that with customised banners and flags.

Brand Awareness

Flags and banners are absolutely huge for brand awareness whether you’re just reinforcing that you’re there or making sure people are reminded in different locations or from afar. Localised business is just as important now as it has always been with many customers preferring to stay local because it’s seen as more trustworthy, so by reinforcing your brand you are also reinforcing your trust factor. This works well for real estate agents, retail stores and hospitality as well as at trade shows etc.

Tell Your Story

A consistent but varied set of flags and banners can transmit your unique story depending on their size and location. As long as your art style is consistent then you can incorporate different images, statistics like locations, dates established etc as well as both things like your mission statement.

Cost Effective & Long Lasting

How often do you rebrand your business? Not very often, right? So, all your banners and flags stay relevant for years to come. Sale signs can be used multiple times and stored away, and most of your other signs are advertising your business and what you do. If you start to expand into different areas, then you can always create new customised signs to reflect that.

Fold-up and rollup banners can be used over and over at trade shows, property showcases, events, offices or anywhere you may be only temporarily. Sale signs don’t have to be specific and essentially never go out of date making banners and flags excellent value for money.

Make a Visual Statement

By using multiple identical hanging banners for instance outside your business it makes a statement. you’re reinforcing your presence and on high streets and forecourts, it can be a most impressive display.

Teardrop and feather flags can line garden areas and driveways or pavement areas to create a big impression. Due to their low cost, this is achievable compared to a lit fixed sign that’s on the street in one location that also needs permission. Car dealerships and large stores all use this technique a lot.