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How to Choose Between Flags and Banners?


Flags and banners are incredible marketing tools that can be used indoors and outdoors. They can be hung from poles, stands and even from flat surfaces. All sorts of custom designs can be printed on them, including logos, images, text, and in a range of colours.

Whether you’re promoting your business, have a sale, a new product to announce or are advertising a new property, flags and banners are a highly visible and eye-catching way to do that. But, with so many options to choose from, it can be hard to decide which to choose. Read on to learn more about flags and banners, including their advantages and uses, to help you make a decision.

What Are Banners?

There are multiple different types of custom business banner that can be made in different shapes, sizes and with multiple designs. They can be made for indoor or outdoor use and can be attached to the side of buildings, on signboards, to lampposts or from their own pole. Banners are usually made from some type of vinyl, with different types offering varying levels of movement.

Common Types of Banners

The most common types of banner include:

  • Wall banner - Made of durable, tight knit, woven polyester, these can be printed on a single or double side and come with corner brass eyelets so they can be fixed to a fence.
  • Pull-up banner - These are easily portable and come with a simple pull up mechanism inside the base. Can be set up in under 30 seconds.
  • Display banner - A traditional display option that can be hung up on the side of a building or at a trade show.
  • Hanging banner flag - These can be made single or double sided and can be easily connected to a sign board with a pole and connecting bracket clip.

Uses for Banners

Banners can be used in many ways including for sales, event promotions, trade show graphics, brand recognition, product advertisements, house auctions or just to add a little décor to your business.

What Are Flags?

Flags are similar to banners, as they can be made in custom sizes, shapes and designs, they work indoors and outdoors and they’re often made from a similar materials. However, one difference is they’re more dynamic and once erected, will wave in the wind to create an eye-catching display.

Common Types of Flags

Here are a few of the most common type of marketing business flags:

  • Feather - A tall, straight sided flag that bends over at the top to create a feather shape.
  • Teardrop - This type of flag bends even further over at the top, to create a teardrop shape.
  • Signboard - Similar to a traditional flag, the signboard flag is often attached to a promotional board to bring attention to it.
  • Flag pole flags - Custom traditional flags often used to promote a business or sporting events.
  • Shop flags - Flags that can be hung on the side of your business to catch the attention of passersby in the street.

Uses for Flags

Marketing flags are extremely versatile and can be used in a variety of ways such as brand recognition, trade shows, auctions, sales promotions and for identifying a location.

Flags Vs Banners – Which is Right for Your Business?

Flags and banners will both do an excellent job of promoting your business. But, flags are the best choice if you’re looking for height at a crowded trade show for example. They also offer the advantage of dynamic movement, which often does a better job at catching passersby attention.

If you’re looking for large scale coverage, like over a whole wall and want simple advertising, banners are a great option. They also offer a wider variety of shapes and sizes, so this gives you the option to create something a little different.

At the end of the day, flags and banners will get your business seen! If you need more help choosing between the two, contact the team at Real Estate Banners and Flags today!

Customer testimonials

  • quot Hi Peter! The Flags were a HUGE hit!!!!!!! Sorry for the last minute rush around – if I had of found you first it would not have been the problem – will know where to go first time next time :) Really appreciate the service and the quality – we will be back! Thanking you again, Kind Regards,
    Mickey Ink Marine Graphics, Edmonton, QLD quot_close
  • quot2 Hi Peter,I just wanted to write and say THANK YOU so much! I just received the banners and they look amazing. They got here so fast, my client is going to be stoked! It's been great doing business with you :)
    Virginia, St Peters, NSW quot-clos2
  • quot3 Hello Peter, Thanks so much for your ultra prompt service ... service that I don't see often these days :)
    Tracey, Lismore N.S.W. quot-close3
  • quot4 Hi Peter, Thanks for the pointers – we’ve demonstrated setting it up to everyone during the sales meeting this morning and received lots of positive feedback about the clean look and quality of the flags.
    Dewn, Perth W.A. quot-close4
  • quot5 Thank you Peter. I received the Flag today... unbelievable service. Thank you so much. Looks great too.
    Mitch, Runcorn QLD quot-close5